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Mercury LN7 : ウィキペディア英語版
Ford EXP

The Ford EXP is a sports compact coupe that was produced and sold by Ford Motor Company in North America from the 1982 to 1988 model years. The first two-seat Ford since the 1957 Thunderbird, the EXP made its debut at the 1981 Chicago Auto Show. Sharing a wheelbase and powertrain with the Ford Escort, the EXP was longer, lower, and more aerodynamic than its five-seat counterpart.
In line with the first-generation Escort, the EXP was produced in a version from 1982 to 1985, undergoing a facelift during the 1985 model year. The model was dropped after the 1988 model year. Although not intended to replace the EXP (as it was originally designed to become the 1989 Ford Mustang), the 1989 Ford Probe would become the next front-wheel drive sports coupe sold by Ford. After the EXP, the next two-seat Ford marketed in North America would be the 2002 Ford Thunderbird.
From 1982 to 1983, the EXP was sold by Lincoln-Mercury dealers as the Mercury LN7. The LN7 was distinguish largely by its "bubbleback" hatch glass, but the vehicle was dropped after failing to meet sales expectations.
== Development ==
By 1980, Ford Motor Company had entered a period of major transition. Following the termination of Lee Iaccoca (to become CEO of Chrysler), chairman Henry Ford II retired and Ford Chief Stylist Eugene Bordinat stepped down as well.
During the late 1970s, there had been a push by automobile manufacturers around the world to make small, fuel efficient cars; this was initiated by the OPEC oil embargo of October 17, 1973–1974. This embargo included a 70% increase in oil prices, causing long lines at gasoline filling stations, and skyrocketing prices for gasoline. People wanted, demanded more miles for their gasoline dollars. By the end of the decade, this led auto manufacturers from the United States, Japan, and West Germany to rethink the adage that "bigger is better".
The world would respond with smaller cars. A second energy crisis and a renewed recession followed in 1979-1982. Ford studied a two-seater commuter car called the Super Gnat. It was to have a three-cylinder engine with a wheelbase of just 78 inches. In addition, Ford built the Mustang RSX concept car, exploring a slightly smaller two-seat derivative of the Mustang.
Although Lee Iacocca was fired from the company, the most important part of his career at Ford was the Ford Mustang. In 1964, the Mustang was developed by adapting the underpinnings and powertrain of the mainstream Ford Falcon economy car and repackaging it as the sporty Mustang. During the 1970s, the same product engineering was used in the development of the Ford Granada, Ford Thunderbird/Mercury Cougar, and the entire Lincoln product line.
To replace the aging Ford Pinto, the company began development on the Ford Escort in the late 1970s. While originally intended to be a "world car", the North American version shared little aside from its engine and its name in the final design.
The basis for developing the Escort into the EXP stemmed from company marketing research. Ford felt that the growing number of one and two person households, combined with the lifestyle of the younger target audience who desired a small sporty car, led them to the conclusion that Americans wanted a "lively little car that is dependable, efficient, and good-looking".〔(fordexp.com )〕 Conversely, if a potential customer wanted the extra room for four or five passengers, they would buy an Escort, Mustang, or Fairmont. Much like a European gran turismo, the EXP would be a personal vehicle for two people with a cargo area in back for emergency transport of anything or anyone else.
As the Falcon became the Mustang and the Maverick became the Granada, Ford restyled the Escort from the beltline up and turned the rear seats into cargo space. The distinguishing feature between the vehicles would be an all-new rear hatchback and front headlights. Mercury received a similar variant of the Lynx named the LN7.
Comparing the EXP to the original Thunderbird, Ford Division General Manager Louis E. Latalf said: "We're introducing another two-seater with the same flair, but the EXP will be a very affordable, very fuel efficient car matched to the lifestyles of the eighties."〔(fordexp.com )〕

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Ford EXP」の詳細全文を読む



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